Breakfast cereal has been a staple of our diet for many generations. It is one of the most popular foods in the world and is enjoyed by hundreds of millions daily. 50% of Americans start their days with cereal and depending on the type you choose, the right brand can supply your body with a healthy amount of nutrients to kick off your day.
The word “cereal” has its roots in Greek, and pays homage to the Goddess of Agriculture, who was known as Ceres. The first breakfast cereal was invented in the United States in 1863 by James Caleb Jackson. It was called Granula, it never became popular because the bran nuggets had to be soaked overnight in order to be chewable. Americans consume 101 pounds or 160 bowls of cereal per person every year. The cereal industry uses 816 million pounds of sugar per year. Cheerios were originally called “Cheerioats.” The name was changed in 1945. Battle Creek, Mich., is nicknamed the “Cereal City” because it’s the world headquarters of Kellogg Company.
Advertisement of cereals started targeting children after the Second World War. Did you know that the first mass-marketed commercial item to offer a prize was Corn Flakes. Quaker Oats gave an interesting prize in their cereals in the 1950’s. As an advertisement for their cereals and a CBS’s TV show “Sergeant Preston of the Yukon” they gave a deed of land for one square inch of Yukon land for every box top from their cereal. The first company to have and advertisement on the Times Square billboard in New York was Kellogg’s.
CINNAMON TOAST CRUNCH
CTC, as it’s known by cereal aficionados, debuted in 1984 and gained widespread attention with three cartoon bakers that appeared in its ads, named Wendell, Bob, and Quello. In 1991, the company did away with Bob and Quello, leading to some wild speculation, though in truth, parent company General Mills pulled the two because they weren’t testing well with audiences. Wendell, the fan favorite, remained on CTC boxes until 2009, when the brand replaced him with the Crazy Squares.
In our house, we favor Frosted Flakes, Lucky Charms, Cinnamon Toast Crunch, Special K, Fruit Loops and Captain Crunch. Recently, while shopping at our favorite grocery store, we noticed that there were several new cereals. Here are some pictures of the interesting new cereals we discovered.
Let us know which new fun cereals you find and if you have any new favorites in your house. According to cereal facts, over 2.7 billion packages of cereal are sold every year. The United States is in 4th place world-wide of cereal consumption before the US is Ireland, England and Australia. That’s a lot of cereal!
FROSTED FLAKES – “THEY’RE GREAT!”
Frosted Flakes were introduced in 1952, and its popular mascot, Tony the Tiger, was voiced by Thurl Ravenscroft for more than 50 years. A Nebraska native who left for Hollywood as a teenager, Ravenscroft provided voiceovers for many Disneyland rides, including the Haunted Mansion and Pirates of the Caribbean. He also sang, uncredited, “You’re a Mean One, Mr. Grinch” in the famed cartoon film, How the Grinch Stole Christmas.
Reference: Wikipedia: Fun Facts about Cereal.